TechCrunch – By Paul GagnonPosted September 09, 2018 08:17:07One of the most promising online music platforms of 2018 is a free service called Uplinks, a startup based in Los Angeles that hopes to provide a free music platform for artists and fans.
The service, which was founded in May, will offer thousands of bands and music lovers a way to stream, buy and sell music through the platform without any upfront cost.
The $100 million raised from investors includes $30 million from Google Ventures, $25 million from SoundExchange, $10 million from Union Square Ventures and a $2 million seed round led by Spotify.
It’s a huge amount of capital for the Los Angeles-based company, which is hoping to raise another $100m through a Series B round led out by Sequoia Capital.
Uplinks is the brainchild of Ben Johnson, who joined the company in February 2018 and began to develop the idea from scratch.
His team built the app out of ideas from users and a few friends, but they wanted to expand beyond that.
Johnson told TechCrunch he has spent over a year building the platform and has worked with nearly 20 other companies to build it out.
It includes a growing list of music services, including Spotify, Pandora, Spotify Connect, Rhapsody and Deezer.
Uplins creators plan to make the platform free to access for anyone in the world to use and, if it’s successful, to help the industry become more appealing to consumers and musicians.
Johnson said the new investment will help Uplinks grow and will allow it to be more of a product than a company.
The company is currently operating with about a dozen artists and artists have already purchased the service.
Uptalk, a streaming music service that has a free tier, has raised about $25m through three rounds led by Sequro, Capital One, and Founders Fund.
It also recently raised a seed round of $5 million from Amazon.
Johnson said Uptalk is “the first and only music service” that offers both paid and free streaming.
Uptalks founder and CEO Josh Latham said Uplinsk will offer artists access to all of the features they’ve come to expect from their favorite artists and that includes access to artists on their own Spotify playlist.
Uuptalk also provides artists access directly to their fans and fans access to their artists.
Latham told TechBeat the company will be more focused on making Uplikess the best place for artists to reach fans.
The platform is already growing rapidly, but Johnson said he expects Uplinsky will grow even more in the coming years.
Uupls creators plan on creating a platform for music that will make the music industry more accessible to people who have a taste for music, but who are not artists themselves.