Ogilvy Health Strengthens Leadership Team with New Strategy, Experience & Innovation Appointments – PharmaLive

Ogilvy Health strengthens the team of leaders through new strategy, experience and innovation

Liz Kane named CEO of Strategy, Corina Kellam has been given a new role

Leading a newly created team of experience and innovation

NEW YORK CITY – February 23, 2022 – Ogilvy Health today announced the hiring of industry strategist Liz Kane to manage Insights, Brand and Medical Strategy. Ogilvy also shared the promotion of Karina Kelam, who will lead the newly formed Experience & Innovation Team. The two proven leaders will serve on the Ogilvy Health Executive Board, headed by Ogilvy Health CEO Kim Johnson.

With more than 20 years of experience in strategic planning, brand building and customer understanding with customers across the spectrum of health and well-being, Liz Kane has proven her leadership by creating teams of diverse strategists, groups that repeatedly provide insights that change perspective and creates powerful forces. agitation platforms. She has led initiatives in a wide range of therapeutic areas: infectious diseases, rheumatology, oncology, neurological diseases, cardiovascular diseases, women’s health and COVID-19. Her experience in consumer advocacy and healthcare includes awards for Novartis and GSK. Prior to joining Ogilvy Health, Kane held the position of Head of Brand Strategy at Havas Life, where she managed Pfizer and Amgen. Other past roles include global consumer advertising at Saatchi & Saatchi and Leo Burnett.

After heading Ogilvy Health last year, Kim Johnson has focused on investing in creative talent and further strengthening the agency’s current capabilities. This includes creating value for customers by meeting the needs of fast-changing consumers, by providing innovative solutions and continuous experiences that combine applied behavioral sciences, data and technology. With this in mind, Ogilvy Health Strategy Engagement’s proposals, Field Engagement solutions, EHR / Point of Care solutions, and the Agency’s practices in technology and analytics will now be combined in a newly established center of expertise and innovation. Given her deep experience in multichannel marketing and communications, Corina Kelam will oversee the team. Corina, a CX expert who joined Ogilvy Health last year, has therapeutic experience ranging from rare diseases to wellness brands and medical devices; she is a highly sought after industry rapporteur and published opinion leader. Corina, working with other expert leaders on this innovative team, will help Ogilvy Health stay at the forefront of the changing healthcare situation.

Johnson shared her views on the ads, saying: “I am very excited to make these key appointments to our management team at Ogilvy Health. Both Liz and Corina are big thinkers who will help us be recognized as commercial partners in the world of health in terms of influence and growth. The leaders we hire, as well as the way we organize and collaborate, bring significant benefits to our people, our customers and their brands. ” She continued: “The work we do together drives the future of health, and that’s exactly what people can and should expect when working with Ogilvy Health.”

(Left: Adam Hassel – Chief Creative Officer of NA; Corina Kellam – EVP, Experience & Innovation; Liz Kane – Chief Strategic Director, NA; Kim Johnson – Global CEO)

“It’s a privilege to work in an industry where what we do matters; I look forward to working with Kim and the talented Ogilvy Health team, who believe that respecting human truths is the foundation for promoting positive change. ” Kane added. “Strategically, it’s about discovering the potential for meaningful human communication in the way we work as a team, work with our customers, and ultimately, how we use what inspires people, because that’s the essence of great communication.” she said.

“Our new Center for Excellence and Innovation brings together teams that are deeply interconnected to drive customer efficiency and results, but that naturally arise in different locations,” said Calm. “Bringing these teams together makes all the sense in the world, and we’ve created an inspiring hive mind.”

About Ogilvy Health

Ogilvy Health focuses on achieving the highest results in an ever-changing healthcare environment, an increasingly complex and evolving marketplace. We inspire brands and people to influence the world by keeping our audience’s health and well-being needs at the center of every point of contact. Ogilvy Health provides understanding, creativity, innovation and solutions for collaboration for all health stakeholders, patients and consumers across the healthcare continuum. Through creativity without borders – operation, innovation and the creation of talent and opportunity – our experts in public relations, growth and innovation, advertising, health and experience are continuously working in 126 offices in 86 countries to highlight world-class creative solutions for our customers. For more information, visit OgilvyHealth.com or follow Ogilvy Health TwitterLinkedIn, Facebook and Instagram.

For more information, contact:

Beth Peacock / [email protected]

Kerjana Slattery / [email protected]

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